According to the marketing concept,the customer will be more satisfied and the firm will be more profitable when the:

Question

Quizplus · Accepted Answer

The marketing concept emphasizes on building long-term relationships with customers by understanding their needs and wants and delivering superior value to them. By doing so, the customers become more satisfied and loyal, which leads to repeat purchase and positive word-of-mouth. This, in turn, makes the firm more profitable as it incurs lower acquisition costs and higher customer lifetime value. Therefore, option A is the best choice. Option B, C, and D are not aligned with the marketing concept and are less likely to result in long-term profitability and customer satisfaction.

According to the Marketing Concept,the Customer Will Be More Satisfied