Jersey Mike's Sub Shop offers its customers a card to stamp each time they buy a sandwich. When the card is full, the customer can redeem it for a free sandwich. This sales promotion is a
A) buying allowance.
B) frequent-user incentive.
C) coupon.
D) premium.
E) loyalty reward.

Question

Quizplus · Accepted Answer

The sales promotion described is a frequent-user incentive because it rewards customers for repeat purchases.

Jersey Mike's Sub Shop Offers Its Customers a Card to Stamp