Companies seek good ___,which is usually provided for free by the news as new products emerge on the market.They seek this to help their public image.
A) publicity
B) public relations
C) premiums
D) trade shows

Question

​Companies seek good ___,which is usually provided for free by the news as new products emerge on the market.They seek this to help their public image.
A) ​publicity
B) ​public relations
C) ​premiums
D) ​trade shows

Quizplus · Accepted Answer

Publicity refers to the free promotion and exposure a company receives through media coverage or news articles. This can help enhance a company's public image and credibility without having to pay for advertising. Public relations also plays a role in managing a company's image, but it involves more strategic and ongoing efforts to build and maintain relationships with various stakeholders (e.g. customers, employees, investors, media). Premiums are items given away for free to customers as incentives or rewards, and trade shows are events where companies showcase their products and services to potential buyers or partners. While both premiums and trade shows can provide exposure and help with marketing efforts, they are not the same as the free publicity that news coverage offers.

​Companies Seek Good ___,Which Is Usually Provided for Free by the News

Companies Seek Good ___,Which Is Usually Provided for Free by the News