____ include setting objectives in concrete,adjusting the size of the sales force to meet changes in the firms' marketing plan and the marketing environment,attracting and hiring effective salespersons,developing a training program,formulating a fair and adequate compensation plan,motivating salespersons to keep productivity high,defining sales territories and determining scheduling and routing of the sales force,and evaluating the operation holistically.
A) Major management tasks
B) Top management tasks
C) Line supervisors' tasks
D) Floor supervisors' tasks

Question

​____ include setting objectives in concrete,adjusting the size of the sales force to meet changes in the firms' marketing plan and the marketing environment,attracting and hiring effective salespersons,developing a training program,formulating a fair and adequate compensation plan,motivating salespersons to keep productivity high,defining sales territories and determining scheduling and routing of the sales force,and evaluating the operation holistically.
A) ​Major management tasks
B) ​Top management tasks
C) ​Line supervisors' tasks
D) ​Floor supervisors' tasks

Quizplus · Accepted Answer

These are all major tasks that fall under the responsibilities of sales management, which is a higher level of management than line supervisors or floor supervisors. Top management may also have some involvement in setting objectives, but sales management is directly responsible for the day-to-day management of the sales force.

​____ Include Setting Objectives in Concrete,adjusting the Size of the Sales

____ Include Setting Objectives in Concrete,adjusting the Size of the Sales