Which of the following is NOT a reason that global corporations have become more involved as sponsors of sports?

Question

Quizplus · Accepted Answer

The reason that global corporations have become more involved as sponsors of sports is not because sports are covered in a way that makes people more active as citizens. The other options listed, namely that sport events attract potential consumers, sport images and athletes can be used for worldwide marketing, and sport images can promote a way of life based on consumption, are all reasons why global corporations have increased their involvement in sponsoring sports.

Which of the Following Is NOT a Reason That Global