A retailer displays a huge billboard of the products of a manufacturer to attract consumers.This is an example of the retailer's:
A)facilitating function.
B)logistical function.
C)transactional function.
D)informational function.
E)distributive function.

Question

Quizplus · Accepted Answer

The transactional function involves activities related to buying, selling, and risk-taking. Displaying a billboard to attract consumers is part of the selling process, which is a transactional activity.

A Retailer Displays a Huge Billboard of the Products of a Manufacturer