Products or services toward which customers show such a strong preference that they will expend considerable effort to search for the best suppliers are called:

Question

Quizplus · Accepted Answer

Specialty products/services are those for which customers show a strong preference and are willing to expend significant effort to find the best supplier. These products often have unique features or brand identification, and are typically more expensive than other types of products. Examples include luxury cars, specialized medical treatments, and designer clothing.

Products or Services Toward Which Customers Show Such a Strong