Which of the following is NOT a step in the marketing research process?

Name: Which of the following is NOT a step in the marketing research process?
Brand: Quizplus
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Question

Quizplus · Accepted Answer

While defining the mission statement and objectives are important in guiding the direction of the research, it is not considered one of the steps in the marketing research process. The actual steps in the process include designing the research plan, collecting data, analyzing data, and determining an action plan based on the findings.

Which of the Following Is NOT a Step in the Marketing