Which of the following statements does NOT describes a market characteristic of B2B buying?
A) More people are usually involved in B2B buying decision.
B) The number of business buyers is higher than the number of buyers in B2C markets.
C) In B2B markets, buyers and sellers strive to develop close relationships with each other and find a win-win situation for both parties.
D) Demand in many business market is inelastic.
E) The size of the orders is substantially larger than consumer purchases.
Correct Answer:
Verified
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