While Maria is dining at her favourite Mexican restaurant, she is offered a discount voucher of $20 if she will provide the names and addresses of five friends who might also be interested in Mexican food.This is an example of:

Question

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This marketing strategy is known as referral selling, where a customer is offered a discount or reward for referring friends or family to the business. It is a common practice used to attract new customers and increase sales. The other options do not fit the scenario described, as bid rigging involves colluding with competitors to manipulate bids, bait-and-switch involves enticing customers with a low-priced item and then offering a higher-priced item, predatory pricing involves setting prices so low that competitors can't compete, and pyramid selling involves recruiting participants to sell products to others in a hierarchical structure.

While Maria Is Dining at Her Favourite Mexican Restaurant, She