QuSoft Inc., a manufacturer of apparels, introduces bonus points for regular customers.With this offer, regular customers are entitled to faster delivery and exclusive discounts on the company's existing products.In this scenario, the strategy applied by the company is:

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Quizplus · Accepted Answer

The strategy applied by the company is market penetration, which aims to increase the company's sales of existing products in its current market. The introduction of bonus points for regular customers is a tactic to encourage customers to make more purchases of existing products, which is a form of market penetration.