The fundamental purpose of marketing is to create value by:
A)hiring the right people for the promotion of the products being manufactured.
B)educating employees about sales and customer preferences.
C)fixing the measure of sacrifice that a customer is willing to make in order to acquire a specific product.
D)developing a variety of offerings, including goods, services, and ideas, to satisfy customer needs.
E)delivering a product on offer to a customer.

Question

Quizplus · Accepted Answer

The purpose of marketing is ultimately to create value for the customer by developing a variety of offerings (goods, services, and ideas) that satisfy their needs. This involves understanding the customer's wants and desires, and creating products that meet those needs while also generating profit for the company. A and B are more related to employee management, while C and E are too narrow in scope and do not encompass the larger purpose of marketing.

The Fundamental Purpose of Marketing Is to Create Value By