Flair, a women's magazine, features an ad for Elvira watches.Flair, being a specific carrier within a medium category, is known as a
A) conduit.
B) mobile channel.
C) distribution channel.
D) transit channel.
E) media vehicle.
Correct Answer:
Verified
Q21: The first step in developing a media
Q22: A _ determines the best way to
Q28: Which of the following factors reduces the
Q31: A media plan is a guide for:
A)development
Q32: Which of the following is an example
Q32: Chef's Delight is a television show hosted
Q35: _ is the number of times a
Q38: One of the advantages of television advertising
Q39: A _ is the general category of
Q40: _ is a measure of the number
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