According to Young's model of the creative process, studying the idea to see if it still looks good then shaping the idea to practical usefulness occurs in the last stage of verification.
Correct Answer:
Verified
Q5: Generally, creative people are not open to
Q8: In large agencies, an individual from the
Q10: Positioning is not preferred by a firm
Q11: The "suits" argue that the most important
Q12: Divergence refers to the extent to which
Q13: Advertisement campaign plans are long term in
Q16: Those who judge the creativity of an
Q17: Observations made on trends, developments, and happenings
Q19: Creativity is not the exclusive domain of
Q20: The unique selling proposition (USP) must be
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents