An ad for the Tributary Hotel in Chicago has a number that people can call if they are interested in reserving rooms at the hotel or for further information about the hotel.One way to determine the effectiveness of this ad is to count the number of phone calls the hotel receives in response to the ad.This response count is an example of
A)feedback.
B)encoding.
C)noise filtering.
D)noise blocking.
E)decoding.

Question

Quizplus · Accepted Answer

The response count is a form of feedback as it is a response to the advertisement and provides information on how effective the ad is in generating interest in the hotel. Feedback is essential in the communication process as it allows the sender to evaluate the effectiveness of the message and make any necessary adjustments.

An Ad for the Tributary Hotel in Chicago Has a Number