Pluto Inc, a Fruit Juice Manufacturer, Launches an Ad That Contains

Pluto Inc., a fruit juice manufacturer, launches an ad that contains the slogan, "Try our fruit juices and get the freshness of real fruit," to position itself against the category. In this scenario, Pluto Inc.is positioning its juices based on

A) product class.
B) product use.
C) product price.
D) product competition.
E) product applications.