Which of the following media would be most vulnerable to influence and pressure from advertisers on the type of stories the medium covers?

Question

Quizplus · Accepted Answer

A newspaper or magazine that is in the pioneering stage of its product life cycle and that receives a high amount of advertising from a particular industry is most vulnerable to influence and pressure from advertisers because they are more dependent on advertising revenue and may be more willing to cater to the interests of their advertisers to maintain that revenue. Major television networks and newspapers/magazines in the maturity stage may have a more diversified revenue stream and a larger audience base, making them less vulnerable to advertiser pressure.

Which of the Following Media Would Be Most Vulnerable to Influence