Bonus Packs

Bonus packs:

A) offer consumers an extra amount of a product or service but a higher than normal price
B) provide marketers with a way to provide extra value to consumers without having them do anything other than purchase the product
C) are not an effective way of loading consumers with a product and reducing their susceptibility to a competitor's promotional offer
D) are always welcome by retailers since bonus packs never require extra shelf space and increase retailers' profit margins
E) are accurately described by all of the above