The inside front cover of the Business 2.0 magazine opens up to reveal a large advertising spread on the Cadillac Escalade. This ad is an example of a(n):

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The ad on the inside front cover of the magazine opens up to reveal a larger spread, which is an example of a gatefold ad. A bleed page is when the printed area extends to the edge of the page, printacular and page manipulator are not recognized advertising terms, and an overrun refers to the quantity of extra copies printed.

The Inside Front Cover of the Business 2