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A Major Problem for Publishers of Teen and Young Women's

Question 104

Multiple Choice

A major problem for publishers of teen and young women's magazines is these consumers are:


A) becoming more financially savvy and demanding upscale advertising
B) gravitating toward more mature magazines such as Martha Stewart's World
C) so concerned about economic conditions that they are drastically reducing their spending
D) refocusing their attention on social media such as MySpace and Facebook.
E) too often working multiple jobs with little time to read

Correct Answer:

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