Under a ____ arrangement,national advertisers can participate in the syndication market with the convenience of a network-type buy while local stations get free programming and advertising time to sell to local or spot advertisers.
A) sponsorships
B) participations
C) barter syndication
D) local syndication
E) national syndication
Correct Answer:
Verified
Q49: Barter syndication is also called:
A)advertiser-supported syndication.
B)station-sponsored syndication.
C)participation
Q54: _ are the various time periods or
Q71: In the early days of television,the production
Q72: Why does a company like Hallmark choose
Q72: With _, advertisers assume responsibility for the
Q73: Programs such as The Tonight Show with
Q74: All of the following are common television
Q77: Companies prefer sponsorship arrangements for buying advertising
Q79: Which of the following reasons would BEST
Q80: The television time period available to local
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