Rosa Martinez sees an ad for DKNY jeans in the copy of Vanity Fair magazine she is reading.The ad would be considered a _____ while Vanity Fair would be considered a _____.
A) source;message
B) channel;message
C) message;receiver
D) message;channel
E) channel;source
Correct Answer:
Verified
Q25: Which of the following communication processes will
Q26: Which of the following would be an
Q28: Advertisers can determine how people react to
Q29: Advertisements for Planter's nuts describe the nuts
Q30: _ is the process of interpreting a
Q31: _ channel of communication.
A)individualized
B)direct-response
C)nonpersonal
D)semiotic
E)verbal
Q31: _ channel of communication.
A)individualized
B)direct-response
C)nonpersonal
D)semiotic
E)verbal
Q32: _ channel of communication.
A)individualized
B)direct-response
C)nonpersonal
D)personal
E)customized
Q34: The field of experience of the receiver
Q35: Semiotic analysis can be helpful to marketers
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