Advertising done by manufacturers of well-known brands on a nationwide basis or in most regions of the country is known as _____ advertising.

Question

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National advertising is when manufacturers of well-known brands advertise on a nationwide basis or in most regions of the country. This type of advertising is aimed at creating demand and awareness for a product or service, rather than promoting a specific store or location (which would be referred to as retail advertising). Primary demand advertising is a type of advertising aimed at creating demand for an entire product category, rather than a specific brand, while trade advertising is aimed at promoting a product or service to businesses rather than individual consumers. Consumer advertising is a broader term that includes both national and retail advertising.

Advertising Done by Manufacturers of Well-Known Brands on a Nationwide