One of Canada's largest media buying agencies,responsible for 955 million in 2010,is
A) Starcom
B) Group M
C) Rethink
D) Cossette Communications Group
E) BBDO
Correct Answer:
Verified
Q5: Advertising support firms include
A) photographers
B) advertising schools
C)
Q6: The Canadian media is divided into numerous
Q7: Category managers are common in large, packaged
Q20: Ontario Dairy Producers is an example of
A)
Q21: A briefing document includes
A) target market profiles
B)
Q24: In order to better understand target consumers
Q25: Account shifting refers to
A) the transfer of
Q25: To encourage the best possible relationship between
Q34: Broadcast is composed of which type of
Q39: One of the services that a full-service
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