
Balance refers to
A) the use of left and right side
B) the use of black and white
C) the use of colour
D) the flow of the advertisement
E) the use of various media
Correct Answer:
Verified
Q9: Visa's headline, "Introducing the new generation of
Q10: In traditional print advertising, the central idea
Q11: Budweiser's headline "Hockey will never be the
Q12: The body copy is the part of
Q13: Flow refers to
A) the movement of the
Q15: The primary purpose of the headline is
Q16: Spot colour attracts attention
A) only in a
Q17: Short copy is most appropriate for
A) narrative
Q18: Nike's "Just do it" is an example
Q19: The art director develops thumbnail sketches, which
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