Organizations directing consumer products at mass target markets tend to rely more heavily on

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Organizations directing consumer products at mass target markets tend to rely more heavily on advertising as it helps to create brand awareness, educate consumers about the product, and influence purchase decisions in a cost-effective manner across a large audience. Word of mouth, contracts, price, and personal selling may also play a role, but not as heavily as advertising in this context.

Organizations Directing Consumer Products at Mass Target Markets Tend to Rely