This type of advertising generates about two-thirds of a newspaper's revenues.
A) pre-printed inserts
B) national
C) retail
D) classified
E) free-standing inserts
Correct Answer:
Verified
Q3: The revenues generated by advertising significantly offset
Q5: The largest circulation of a broadsheet daily
Q6: The key difference between tabloids and broadsheets
Q11: Pre-printed inserts are also referred to as
A)
Q13: Newspapers serve a(n) _ so they are
Q15: An advantage of newspapers is
A) lack of
Q16: The highest-circulation tabloid in Canada is
A) Montreal
Q17: The term circulation refers to
A) the number
Q17: Newspapers offer merchandise tie-in opportunities,such as
A) yearly
Q18: Readership data about newspapers is compiled by
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