Supermarkets,department Stores and Shopping Malls Often Purchase Double-Page Spreads,which Are
Supermarkets,department stores and shopping malls often purchase double-page spreads,which are also known as a
A) flexform ad
B) continuous ad
C) ROP
D) free-standing insert
E) double truck
Correct Answer:
Verified
Q3: The revenues generated by advertising significantly offset
Q7: Flexform refers to an advertisement that
A) is
Q11: Pre-printed inserts are also referred to as
A)
Q17: Newspapers offer merchandise tie-in opportunities,such as
A) yearly
Q21: Business magazines can be broadly subdivided into
Q24: Magazine readership figures are tracked by
A) Print
Q24: The transient rate applies to
A) casual advertisers
B)
Q30: So that advertisers can see how their
Q32: When advertisers agree to a "run of
Q36: Details of a newspaper ad request are
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