Canada Post's research indicates that 79 per cent of people will open a direct mail piece if

Question

Quizplus · Accepted Answer

Personalization has been shown to increase the chances of a direct mail piece being opened and read. Including the recipient's name on the envelope can make it feel more individualized and relevant to them.

Answer: E 
 A thick envelope can create a sense of curiosity and intrigue, making the recipient more likely to open it. It also implies that there is something important or valuable inside.

Canada Post's Research Indicates That 79 Per Cent of People