Impressions are the standard way of determining
A) online sales
B) the size of the audience
C) the browsing period
D) exposure of an ad
E) the clickthrough rate
Correct Answer:
Verified
Q1: The country whose population spends the most
Q2: Behavioral targeting online is based on
A) previous
Q4: Using the same ad online that is
Q5: Proctor and Gamble recognizes the value of
Q6: The Interactive Advertising Bureau reports that in
Q7: In the digital universe, control has shifted
Q8: A measurement that allows an advertiser to
Q9: Yahoo! and Facebook are examples of
A) measurement
Q10: Internet users earning in excess of $100,000
Q11: What type of targeting online is Molson
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