Similar to print advertising, an online banner ad is simply the beginning of a process of transferring information.
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Q73: The goal of a viral campaign is
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Q76: The internet is now the most popular
Q77: Click rates for ads have been decreasing
Q79: Behavioral targeting depends on uploading a cookie.
Q80: Clickthrough refers to the number of times
Q81: Explain clickthrough and clickthrough rate.
Q82: What is rich media?
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