Which point of comparison between social media and traditional media considers the size of the audience?
A) reach
B) usability
C) cost
D) immediacy
E) changeability

Question

Which point of comparison between social media and traditional media considers the size of the audience? 
A) reach 
B) usability 
C) cost 
D) immediacy 
E) changeability

Quizplus · Accepted Answer

Reach refers to the size of the audience that can be reached through a particular media platform. Social media has a broader reach than traditional media due to its globalized and decentralized nature.

Which Point of Comparison Between Social Media and Traditional Media Considers