Dayton's Department Stores featured a manufacturer's brand in their advertisements.Dayton's would have received a(n)_____ from the manufacturer.

Name: Dayton's Department Stores featured a manufacturer's brand in their advertisements.Dayton's would have received a(n)_____ from the manufacturer.
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Question

Quizplus · Accepted Answer

A bill-back allowance is a payment made by the manufacturer to the retailer to cover a portion of the advertising costs incurred by the retailer for promoting the manufacturer's brand in their advertisements.

Dayton's Department Stores Featured a Manufacturer's Brand in Their Advertisements