It has been conjectured that epidemics in a social context,including the spread of information about new products and their adoption,can be accounted for with the _____.

Question

Quizplus · Accepted Answer

The options given are all components of the theory of epidemics put forward in Malcolm Gladwell's book, "The Tipping Point". However, the word of mouth factor is not one of the components. Therefore, the correct answer is E, which states that all the options are correct except for the word of mouth factor.

It Has Been Conjectured That Epidemics in a Social Context,including