A form of brand promotion that ties a brand to a meaningful athletic,entertainment,cultural,social,or other type of high-interest public activity is known as _____.

Question

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Event sponsorship is a form of brand promotion that involves tying a brand to a high-interest public activity such as athletics, entertainment, culture, or social events. This helps to increase brand awareness and association by associating the brand with something that consumers are interested in or passionate about. Cause-related marketing involves tying a brand to a social or environmental cause, promotion refers to a variety of tactics used to communicate with customers, event promotion involves promoting a specific event, and activity-based marketing refers to marketing that is centered around a specific activity or experience.

A Form of Brand Promotion That Ties a Brand to a Meaningful