What does one outdoor gross rating point (GRP) mean?
A) reaching 1 percent of the population in a particular market a single time
B) reaching 1 percent of the population 100 percent of the time
C) reaching 10 percent of the population in a particular market a single time
D) reaching 100 percent of the population in a particular market a single time
E) reaching 100 percent of the population in a particular market multiple times
Correct Answer:
Verified
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