Chicago Music Academy,a private music school,uses online advertisement as a large part of its advertising campaign.The firm uses Google Analytics to measure the effectiveness of specific search-term keywords and track the behavior of website visitors.The firm uses this information to focus on the most productive marketing efforts.In this example,Chicago Music Academy uses ________.

Question

Quizplus · Accepted Answer

A)The process of gathering and analyzing market intelligence about customers, competitors, and related marketing issues through any combination of methods is known as marketing research.
B)The process of gathering and analyzing market intelligence about customers, competitors, and related marketing issues through any combination of methods is known as marketing research.
C)The process of gathering and analyzing market intelligence about customers, competitors, and related marketing issues through any combination of methods is known as marketing research.
D)The process of gathering and analyzing market intelligence about customers, competitors, and related marketing issues through any combination of methods is known as marketing research.
E)The process of gathering and analyzing market intelligence about customers, competitors, and related marketing issues through any combination of methods is known as marketing research.

Chicago Music Academy,a Private Music School,uses Online Advertisement as a Large