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Goblo Chemicals Is a Japanese Drug Manufacturer

Question 55

Multiple Choice

Goblo Chemicals is a Japanese drug manufacturer.The company has spent a considerable amount in R&D to invent a drug that fosters weight loss.The company has tested the product in-house and has now sold the product to a selected group of customers to gauge its demand.The company is in the ________ stage of product development now.


A) idea screening
B) business analysis
C) commercialization
D) idea generation
E) test marketing

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