The conventional promotion model differs from the new social model of customer communication in that the conventional promotion model ________.
A) tends to be interactive and conversational
B) tends to be bidirectional or multidirectional
C) tends to have a higher message frequency
D) focuses on collaboration with customers
E) tends to be intrusive and unidirectional

Question

Quizplus · Accepted Answer

A)Conventional promotion model tendencies include intrusion and unidirectional communication. In contrast to the "we talk, you listen" mindset of the past, the new social communication model is interactive and conversational.
B)Conventional promotion model tendencies include intrusion and unidirectional communication. In contrast to the "we talk, you listen" mindset of the past, the new social communication model is interactive and conversational.
C)Conventional promotion model tendencies include intrusion and unidirectional communication. In contrast to the "we talk, you listen" mindset of the past, the new social communication model is interactive and conversational.
D)Conventional promotion model tendencies include intrusion and unidirectional communication. In contrast to the "we talk, you listen" mindset of the past, the new social communication model is interactive and conversational.
E)Conventional promotion model tendencies include intrusion and unidirectional communication. In contrast to the "we talk, you listen" mindset of the past, the new social communication model is interactive and conversational.

The Conventional Promotion Model Differs from the New Social Model