The process of attracting key party and interest group figures to a candidate is known as the

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The process of attracting key party and interest group figures to a candidate is known as the invisible primary. It is called invisible because it occurs before the actual primaries or caucuses and receives little media attention, yet it is crucial for a candidate to win the nomination. During the invisible primary, candidates try to gain support and endorsements from influential party leaders, donors, and interest groups.

The Process of Attracting Key Party and Interest Group Figures