Leaner media are best used for messages that

Question

Quizplus · Accepted Answer

A)The leanest media are those that communicate in the simplest ways,provide no opportunity for audience feedback,and are not personalized.In general,use richer media to send nonroutine or complex messages,to humanize your presence throughout the organization,to communicate caring to employees,and to gain employee commitment to company goals.Use leaner media to send routine messages to transfer information that does not require significant explanation.Richer media should also be used for highly emotional messages or when it requires feedback.

Leaner Media Are Best Used for Messages That