The marketing managers of Point Inc. are having a conflict over how they can improve the marketing strategies of their company. The managers are disagreeing on the views presented by each other based on their experiences and knowledge. In this scenario, the managers are engaging in a(n) _____.
A) a-type conflict
B) personal conflict
C) c-type conflict
D) channel conflict

Question

Quizplus · Accepted Answer

The conflict among the marketing managers of Point Inc. is a c-type conflict because it is a task-related disagreement about how to improve the marketing strategies of the company. A-type conflicts are emotional, personal disagreements, while personal conflicts involve personal issues between individuals. Channel conflict is a type of conflict between different marketing channels or distribution channels.

The Marketing Managers of Point Inc