Sun Technologies changed the operating system of their phones and insisted that all its current users switch to the new one. They started listing out the benefits of the new system in the update log in an attempt to make its users believe that the change was for the better. In the process of managing organizational change, Sun Technologies is in the__________phase.
A) refreezing
B) coercion
C) unfreezing
D) innovation

Question

Quizplus · Accepted Answer

Sun Technologies is in the unfreezing phase. This is the phase in which the organization prepares for change and communicates the need for it. Sun Technologies is trying to convince its users to switch to the new operating system by listing the benefits in the update log.

Sun Technologies Changed the Operating System of Their Phones and Insisted