Which of the following is a criterion in the purchasing portfolio approach (Kraljic Portfolio)?
A) Projected market share.
B) New product availability.
C) Supply risk.
D) Existing market share.

Question

Which of the following is a criterion in the purchasing portfolio approach (Kraljic Portfolio)? 
A) Projected market share. 
B) New product availability. 
C) Supply risk. 
D) Existing market share.

Quizplus · Accepted Answer

The purchasing portfolio approach, also known as Kraljic Portfolio, categorizes items purchased by a firm based on two criteria: supply risk and profit impact. The criterion listed in the options, supply risk, is one of the two important criteria. The other criteria are profit impact, complexity of items purchased, and strategic implications. A) and D) relate to market share, which is not directly relevant to Kraljic Portfolio, while B) refers to the availability of new products, which is not a criterion in this approach.

Which of the Following Is a Criterion in the Purchasing