Two companies that both sell fine timepieces combine.What are they doing?
A)diversifying, because they both sell the same products
B)integrating vertically, because they both sell the same products
C)integrating vertically in a backward direction, because they are sharing distribution
D)integrating horizontally, because they both sell similar products

Question

Quizplus · Accepted Answer

Integrating horizontally means that two companies are combining that sell similar products or operate in the same industry. In this case, both companies sell fine timepieces, so integrating horizontally would make the most sense.

Two Companies That Both Sell Fine Timepieces Combine