Editors want the main facts of a news release listed

Question

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Editors typically expect the main facts of a news release to be presented in the opening paragraphs. This helps them quickly understand the news and decide if it's worth covering. Headlines may also summarize the main facts, but they generally shouldn't be relied upon to convey all the necessary details. Introducing the sending organization can be useful for context, but it shouldn't distract from the main news. Chronological order may be appropriate for certain types of news releases (such as event announcements), but it's not always the best way to present the main facts.

Editors Want the Main Facts of a News Release Listed