Every day on his drive to work, Hank passes by many billboards, and many advertisements play on the radio in his car. However, he only sees and hears a few of them. This is an example of selective distortion.

Question

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This is an example of selective attention, where Hank only notices a few advertisements among many, focusing on specific messages while ignoring others. Selective distortion involves altering or misinterpreting the messages that are noticed.

Every Day on His Drive to Work, Hank Passes by Many