A microculture is less significant in terms of its potential influence on consumer behavior.

Name: A microculture is less significant in terms of its potential influence on consumer behavior.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Microcultures can have a significant influence on consumer behavior as they are smaller, more specialized groups with shared values and beliefs. These microcultures can affect buying decisions and brand preferences, especially in categories such as fashion, music, and entertainment.

A Microculture Is Less Significant in Terms of Its Potential