Anne is a 24-year-old lady who just got a divorce. She frequently goes on shopping sprees to divert her thoughts. She feels the need to buy new products and experiences a sense of pleasure when she uses them. Anne claims that it helps her cope with her current emotional state. In the context of consumer problem behavior, which of the following does Anne demonstrate?

Question

Quizplus · Accepted Answer

Anne exhibits symptoms of compulsive buying as she engages in excessive shopping to cope with her emotional distress. Her behavior is characterized by an inability to control her impulses to shop and a sense of pleasure associated with buying new products.

Anne Is a 24-Year-Old Lady Who Just Got a Divorce