During which phase of a technology cycle do companies innovate by lowering the cost and improving the functioning and performance of the dominant design?
A)the technological discontinuity phase
B)the discontinuous change phase
C)the process implementation phase
D)the incremental change phase

Question

During which phase of a technology cycle do companies innovate by lowering the cost and improving the functioning and performance of the dominant design?
A)the technological discontinuity phase  
B)the discontinuous change phase  
C)the process implementation phase  
D)the incremental change phase

Quizplus · Accepted Answer

The incremental change phase is when companies innovate by improving the cost, functioning, and performance of the dominant design. During this phase, incremental improvements are made to the dominant design rather than creating a completely new technology.

During Which Phase of a Technology Cycle Do Companies Innovate